The client is a multiple award-winning data-centric mobile data service company in Malaysia. They have established their presence in all over the country with a subscriber base of 7 million users.
It has been an award-winning telco with affordable plans and a comprehensive fintech ecosystem.
The client wanted to bring a unified experience across all platforms and reduce manpower involved along with simplified processes. Their Digital channels were not providing much support to their overall sales and marketing efforts.
They have identified customer service as an area of opportunity and partnered with Avows to implement innovative solutions to achieve operational excellence.
Avows has created a secure mobile application which was deployed for end users as their one stop destination for all user related information, activations, recharges, plan upgrades, utilisation details, along with digital wallet.
The mobile application can also be used for marketing efforts such as running user campaigns, communicate plans and offers to customers and many more.
A content management system was created for the clients end use and provided cost optimisation through cloud hosting and accessibility.
The application was created through a secure user-channel and and it also provides the organisation with branding opportunities & allowing it to be seen as a modern digital-savvy service provider, true to users' choice.Some technical details of our solution encompass:
Avows has been our partner and our team for almost a year, and they are instrumental in delivering part of our digital transformation which is customer experience to the apps. Their teams are passionate and have strong teamwork together.
Cynthia Seow, General Manager of Transformation for Malaysia’s Multiple award-winning mobile data service provider, shares with us how Avows has helped them to develop and deliver customer-centric services and solutions.